InsureBC: Automating Internal Operations Across a 100+ Office Network
How DigiiMark built internal operations automations for BC's largest broker network — turning manual, email-driven admin work into automated, auto-routed workflows that free staff across departments to focus on customers instead of busywork.

About InsureBC
InsureBC operates one of the largest brokerage networks in Canada — 100+ offices, 700+ employees, and 600,000+ customers. At that scale, internal operational workflows generate an enormous volume of repetitive admin work behind the scenes.
The Challenge
Running a network this size generates a constant stream of internal operational work — and much of it was manual. Incoming emails had to be read, categorized, and turned into actionable tasks or tickets for the right department by hand. At scale, that kind of manual triage adds up to a significant ongoing time cost, plus the inevitable delays and errors that come with humans sorting high volumes of requests.
Key Challenges We Conquered
Manual email triage at scale
Incoming emails had to be read, categorized, and turned into tickets for the right department by hand across a 100+ office network.
A significant ongoing time cost
At this volume, manual sorting adds up to substantial recurring admin time across departments.
Delays and errors
Humans sorting high volumes of requests inevitably introduce lag and misrouting.
Tools & Platforms Used
Best-in-class tools selected specifically for this project's requirements.
The Results
Auto-Routed
Email-to-Ticket
Incoming emails are read, understood, and turned into department-routed tickets automatically.
Zero
Manual Triage
Staff no longer spend time sorting and categorizing incoming requests.
Instant
Faster Internal Response
Requests reach the right department immediately, structured and ready to action.
Cross-Department
Reduced Admin Overhead
One piece of a broader internal-automation program removing repetitive admin work across teams.
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